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AMA Racing Press Release

Contact: James Holter
Phone: (614) 856-1900, EXT. 1280
E-mail: jholter@ama-cycle.org

FOR IMMEDIATE RELEASE

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Americade's trade show will grow by three days

December 20, 2012

The following is an industry press release...


Lake George, NY: For the first time ever in its 30 year history, Americade’s largest tradeshow location, TourExpo Beach, will be open for business from Saturday through the following Saturday.  TourExpo Beach will now open June 1 and close 8 days later on June 8.

“We’re very excited by this change,” said Christian Dutcher, Americade’s GM.  “A sunny weekend is obviously very important to our attendees and our vendors, and we’ve just doubled our chances at having the perfect weekend.  We expect our attendees will love this option, and know that our vendors will greatly benefit from an 8 day tradeshow.” 

Although TourExpo Beach will open 3 days early, TourExpo Forum will continue to open on the Tuesday of Americade Week.  “The vast majority of our vendors are able to arrive 3 days earlier, but some weren’t,” said Debbie Beaudette, TourExpo’s Manager.  “So, they’ll be open for business on what has been historically the opening day, Tuesday.”

TourExpo also plans on introducing additional entertainment within the tradeshow, including stunt shows and musical entertainment, though details have yet to be announced. 

The rest of Americade Week will proceed on the traditional schedule with demo rides, minitours, boat cruises, bike judging, seminars and all the other dozens of Americade activities starting on Tuesday and ending Saturday afternoon.

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