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AMA Press Release

Contact: James Holter
Phone: (614) 856-1900, EXT. 1280
E-mail: jholter@ama-cycle.org


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AMA members now get 10 percent discount on Heat Demon heated grips, seats and apparel

September 03, 2013

PICKERINGTON, Ohio -- Heat Demon, known for its handgrip heaters, seat heaters and heated riding apparel, is the newest American Motorcyclist Association member benefit partner, offering a 10 percent discount to AMA members on Heat Demon products.

"AMA members are among the most dedicated riders on the road, often riding year round or deep into the cooler seasons, which is why we're happy to welcome Heat Demon to the slate of companies who offer money-saving discounts to AMA members," said AMA President and CEO Rob Dingman. "Heated gear not only makes cool-weather riding more comfortable, but it makes the ride much safer when the temperatures really drop."

Heat Demon offers a full range of custom grips and seat heaters for a wide variety of motorcycles, accessible through a model-specific search bar on the company's website, www.heatdemon.com. Heat Demon vests can be powered either by a pocketable battery pack or via connection to the bike's electrical system.

"Heat Demon products are designed, first and foremost, for enthusiasts," said Symtec, Inc., and Heat Demon President and CEO Riley Harlan. "Partnering with the AMA gives its members access to the best heated gear at a great price. Our grip heaters, seat heaters and heated riding gear offer a longer season and more comfortable ride, no matter what type of bike you ride."

AMA members can access the new discount by obtaining a special discount code in the Members Only area of www.americanmotorcyclist.com, and using it during checkout on www.heatdemon.com.

For details on the complete range of AMA Member Benefits, which offer discounts on gear, parts, hotels, motorcycle rental and travel, please visit www.americanmotorcyclist.com/membership/benefits.

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About the American Motorcyclist Association

Since 1924, the AMA has protected the future of motorcycling and promoted the motorcycle lifestyle. AMA members come from all walks of life, and they navigate many different routes on their journey to the same destination: freedom on two wheels. As the world's largest motorcycling rights organization, the AMA advocates for motorcyclists' interests in the halls of local, state and federal government, the committees of international governing organizations, and the court of public opinion. Through member clubs, promoters and partners, the AMA sanctions more motorsports competition and motorcycle recreational events than any other organization in the world. AMA members receive money-saving discounts from dozens of well-known suppliers of motorcycle services, gear and apparel, bike rental, transport, hotel stays and more. Through its support of the Motorcycle Hall of Fame Museum, the AMA preserves the heritage of motorcycling for future generations. For more information, please visit AmericanMotorcyclist.com.