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"Do The Ride Thing" video contest ends next month

July 14, 2014

The following is an industry press release...

Help raise awareness about the importance of ATV and dirt bike safety and encourage your friends and family to always use the “Golden Rules” of ATV Safety when riding an ATV and to always follow the MSF “Dirt Bike Riding Tips” when riding a dirt bike.

Who Can Participate: Students: Ages 6 to 18 in three age categories 6-10 years old, 11-14 years old, and 15-18 years old. In two product categories ATV and dirt bikes.

Prizes: Each age category and product category has a First ($500), Second ($300) and Third ($200) prize. One Grand Prize ($2,500) winner will be selected from all age categories and product categories.

How Does it Work? Kids create a 15, 30 or 60 second video Public Service Announcement (PSA) that will inform and motivate people to follow safe and responsible ATV and/or dirt bike use. Each video PSA must cover one or more ATV Safety “Golden Rules” or one or more of the MSF “Dirt Bike Riding Tips”. Upload the video to

What Can You Do? Download, print and handout flyers to your club members, students, friends, family, local safety organizations and community leaders . Help get kids interested in participating in the contest. It's fun, educational and supports "safe" riding.

Complete contest information, eligibility requirements, deadlines and rules are available at Find out more here.

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